u have everything in stock at all time -- no out-of-stock, waiting, or back orders.Most companies are me-too companies. They look just like everyone else. They sell like everyone else. They carry the same products as everyone else. They develop nothing to make them unique that creates a desire in the prospect to have that special uniqueness.Too many companies are just out there to sell. You need to commit to becoming a company thats dedicated to solving a clients problem. As the great marketing guru Jeffrey Lant states, Dont sell. Solve!Perhaps that could be your USP!The USP can carve you out a market so quick you wont believe it! So, figure out what your USP is and start promoting its benefits to your customers and prospects today!Bonus Tip: Once You Understand The Mistakes In This Report, Dont Go Back To Doing Your Business And Marketing The Same Old, Unprofitable Way.Change is difficult. Change can be tough. When you try to be different, do things differently, or make waves, people get uncomfortable. Undoubtedly, some of the ideas in this report will warrant a change or two in your business.Please...change! It will not only mean a heck-of-a-lot more money to you, it will also mean increased satisfaction in knowing that you are running a business that is focused on the customer, and wants to serve.Dont try to overhaul your business if you are making a lot of these mistakes. Instead, after youve read these ideas, pick out JUST ONE that you need to work on the most. Focus your energy on changing just one at a time. Put up notes to remind you of key concepts. Reread the section over and over again. Call me to ask for further advice. Whatever you do, decide to make the changes thatll better your business along.Once you think youve got the first change down, determine your next step. Decide what you want to change next. Focus on it, and change.The toughest thing about change is when it involves other people. Theyre in a...
