a women he is meeting. Naturally, she would return the handshake. If the man does not initiate the handshake she may offer her hand or not a she wishes. Always remember that proper introduction and responses to introductions are very important, since they are a factor in establishing good first impressions. Sending gifts to clients and customers, particularly at Christmas time - is a traditional practice with a large number of business people. Most do it because they enjoy giving gifts and look on the custom as a form of public relations. There are numerous occasions when a business man/women feels the obligation to send a gift. He/She may want to express his or her thanks, wish an associate good luck, or the celebration of a business anniversary. Flowers, plants, candy, and books are all way of saying "thank you" or "good luck." They are all gifts that do not make people feel obligated and that can be accepted without embarrassment. Business card are carried by all business people who call on other companies, clients, or customers. Never order business cards unless you are given permission to do so. The proper size of a business card is usually 3 1/2 x 2 inches. However, many companies use cards of a different size or shape, so their card will be distinctive. In the executive level, a business card usually has the persons name in the middle of the card and his/her title and the firm name in the lower right hand corner. Some very prominent men and women omit their title from the card and simply their name and name of company are present. Initials and abbreviations, while not correct on social calling cards, may be used on business cards, the title "Mr." does not precede the name. The business cards used by salesmen, or to advertise a company, frequently carry a trademark or emblem. The printing or engraving may be par...
