cham, an international pharmaceutical with a Kenyan plant is reputed to have high caliber equipment and renowned professionals in the pharmaceutical fields no wonder they are able to release new products every now and then. E.g. Coldrex, Requires higher R & D costs example Motorola Motorola spends twice the industry average in R & D each year. This translates into a capability of releasing new and frequent products in the market every now and then. Their products range from Radio equipment and mobile handsets.This is an industry that requires the release of new products every now and then for the company to survive.4.RE-ENGINEERING STRATEGIC BUSINESS PROCESSESIntroductionLeading organizations throughout the world are being driven to rethink their businesses and orient towards processes. Doing this forces them to quantify the businesss efforts by the four new value metrics: - 1.Improved product quality and or service2.Reduced cycle times3.Reduced cost to customer4.Increasing the speed of innovation and new product developmentWhy BPR? (Drivers to BPR)1.Customer demands2.Competition3.Demand for better cost4.Technology shifts5.ShareholdersBPR was popularized by Michael Hammer and James Champy (1993) from a realization that continuous improvement cannot apply when a firm is lagging far behind the world standard. It needs a rapid, quantum leap improvement.It is one method for restructuring efforts to remain competitive that concentrates on core business processes to focus on external measures of success like improved market share.It challenges internal company rules and industry rules.DefinitionBPR has been defined as the means by which an organization can achieve radical change in performance as measured by cost, cycle time, service, and quality, by the application of a variety of tools and techniques that focus on the business as a set of related customer oriented core business processes rather than a set of organizational fu...
