as lower transaction costs by using automating processes. It is also documented that consumers participating in e-commerce have larger purchases per transaction. A web site that is well-integrated into the business cycle can offer customers more information than previously available. A company can build a catalog on the web exceeding what would be impractical for ordinary mail order businesses. It is also important to note that with automated processes it is possible to interact with customers in better ways at virtually no cost.There are some barriers to e-commerce, but its advantages surpass its disadvantages. It can be difficult to get consumers to a web site. Getting traffic to return to a web site is another obstacle in e-commerce. Web sites also need to differentiate from those of competing companies. Getting people to view a web site is one thing, but actually convincing them to make a purchase on-line is another. The easy aspects of e-commerce are the creation of the web page itself, taking the orders, and accepting the payment from the consumer.E-commerce is changing the way people do business. It provides both the buyer and seller more opportunities that continue to increase every day. The elements, hype, barriers, and ease surrounding e-commerce have established it as a milestone in today's business world. ...
