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HewlettPackard Strategy

markets. This market has excess demand, therefore new firms are always entering the market, and existing firms are increasing their market share.(5) Consumers of the services provided in the computer services industry have a large selection of competent firms to choose from. Consumers can pick a firm that provides only computer services or a company that provides both computer services and products. The table below lists the top five independent computer services firms.(5) TOP INDEPENDENT SERVICE FIRMS(5) Revenues Company (in billions $) 1. EDS 15.2 2. Anderson Consulting 6.6 3. Computer Sciences 6.3 4. GE Capital ITS 6.0 5. Science Applications 4.0 As technology changes and the Internet becomes more inherent in the business world the need for professional services will also increase. The professional services provide outsourcing, systems integration, information technology consulting, and intranet/internet services.(5) The professional services segment of the computer services industry has generated over $100 billion in revenues in 1997 and 1998. It is anticipated that the industry will grow between 11% to 15% by 2001.(5) Processing services provide businesses with services such as payroll processing, employment regulatory compliance, tax information processing, and the dissemination of financial information. It is estimated that processing services provided $62.2 billion in revenues in 1997 and 1998. It is anticipated that the industry will grow significantly within the next five years.(5) Porter뭩 Five Forces Analysis: This analysis is in relation to the new focus of HP in not only the PC market, but the Server/Workstation market and E-services market. The PC market has evolved dramatically over the past 10 years, where there were only a few top providers in the PC market, there are now hundreds of various computer companies. Entry is easy, components are readily available, and buyers are very knowledgeable and aware of their ...

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