les: Only 50% of HP뭩 sales are within the U.S, proving HP is known, purchased and respected worldwide. Within the U.S. PC market, saturation rate is high and profit margins are becoming increasingly smaller making the international market increasingly important. Like other PC companies, HP has not fully developed the international market. Viewing the whole world as the market instead of just North America will help HP broaden its sales. As technology advances, servers, networking solutions and even e-services can be expanded in the international market. HP뭩 PC products are easily imitated, but HP works to create consumer/brand loyalty. To achieve this loyalty HP is continually giving 뱕alue-added?improvements to products. An example of this is HP뭩 new Brio new line of computers for small/medium businesses. An Alliance with AT&T has been established to provide Internet service for these consumers. HP continues to do an excellent job of communication with customers to find out what improvement could be made to their products, by HP alone, or by involving other companies. Weaknesses ?Diverging from original vision? ?Too diversified? ?Is HP뭩 core competency changing? ?Too many alliances? Will this create conflict of interest? Diverging from original vision? HP needs to be careful not to stray too far from the original vision set forth by David Packard and Bill Hewlett. This vision has gotten HP were it is today, and could take it into the future. Customers should always be the focus of a business. Knowing what your customers needs are and to how to meet they need them has been HP focus since its inception. Jumping too quickly into unknown markets or products could potentially hurt HP뭩 brand loyalty, and revenues. Too diversified? HP currently concentrates on computers, computer related products and services. By creating Agilent Technologies, will this pull valuable resources away from its core compet...
