is to offer CLASS features on a usage sensitive pricing along with subscription rates. This alternative can give the most elasticity, by combining the two advantages of the previous two alternatives. The advantages include better customer loyalty, better offerings, ease of use, and better use of time. Customers that use these features a lot could stay with the subscription rate and the customers that use the features infrequently can use the usage sensitive pricing. The down side, on the customers' side is that customers may not realize the new alternative right away and may be paying too much for the features. This is an advantage for NPT. The $35,000 to $50,000 over five years for training would be in the best interest of the customer, and may increase customer service value. DecisionAfter creating a decision matrix, I concluded that the best alternative would be to offer CLASS features on a usage sensitive pricing along with subscription rates. The rate for subscriptions would be $3.50 per month per line, and the cost per use would be $.50 per month per line....
