tailing, neither will the Internet. Brick-and-mortar stores will remain intact to provide for those customers who desire interaction with others, and who require face-to-face judgments regarding certain purchases. Although online shopping has the advantage of creating databases to collect information to bring customer service to new levels, it has not been able to utilize its full potential. In the end, it is difficult to predict the exact futures of retailing. Consumers are individuals, and their lifestyles create different needs. Their choice will ultimately depend on which medium will serve them best. Some will choose the traditional outlet. Some will choose the Internet. ...
