me, this makes it difficult for a new entrant to survive against the manufacturers that have been competing for sometime.i.Overall, it is difficult to enter the tobacco industry.Substitutesa.There are few substitutes for the tobacco industry. However, the substitutes that they do have are easily available. The two substitutes available are gum and the nicotine patch. Fortunately for the industry, customers do not promote these items as alternatives to tobacco and therefore do not pose a threat to this industry.Summarya.The analysis above indicates the following: the customer and existing competition forces are moderate, the supplier force is strong and the threat of potential entrants and substitutes are weak. b.This is a moderately difficult industry in which to compete for existing competitors because of the pressure to keep costs low and keep up with technology.c.This would not be a good industry for a new firm to enter because of the extremely difficult barriers to entry.d.I do expect existing firm competitors to have high profits and sales growth, because tobacco sells itself. As long as the companies in this industry keep up with technology and marketing they will see an increase in their sales, especially abroad....
