Low, 12). Making our website more than just an information site, but a website that offers customers the ability to conduct real time transactions, would do just this.The key to conducting transactions over the Internet vice more traditional methods is simplifying the customers ordering procedure. Simplification must be accomplished while still giving the customer the impression that their needs are being met. Simplification must also not sacrifice security concerns for the customers. If these conditions are met, the customer will believe that the streamlined ordering service is actually a more convenient method of conducting business. Simplifying the ordering procedure to include everything the customer could possibly need is the first step. With all the products a company offers, as well a frequently asked questions about the companys services, and a direct link to contacting the company for any further questions, all the needs of the customer are answered. Here is where the service portion comes in. All of the other steps are in place now the actual transactions take place.The transaction can take place over many different formats. All these formats will have strong encryption in common. Depending on what it is the company wants to sell and whom they want to sell it to, will determine the type of software to use for this purpose. Secure Socket Layers or SSL is the backbone of any secure transaction; SSL should be used as the bottom level of security however, not alone. For the occasional customer who would choose to use his or her credit card there is Secure Electronic Transaction or SET. For business-to-business transactions where the both parties are familiar with each other, Public Key Infrastructure or PKI is an option.Many companies at this time us Secure Socket Layers as their only means of securing transactions. This is risking tampering by online thieves and pirates. Secure Socket Layers is a basis to build...
