3). At the onset of the pursuit of dynamic Web pages, developers recognized the problems in getting “brochureware” up and running, but this issue was before the development of site management tools, HTML editors and the clear differentiation between the static Web site or HTML and the emerging dynamic site information (Tebbe N23). Early in the process, developers recognized that sites needed to generate targeted material to remind the person accessing he site about their use of the Web and a level of reasoning for its application, an element necessary to inspire individuals to come back and revisit the site (Tebbe N23). Essential to the success of the dynamic Web site is that people will not only return to the site and access new ads and changed information, but will also visit the referenced Web sites (Tebbe N23). It was evident that the early static Web sites provided little support for either complex information transferal or for the use of the Web page by a business to access customer data, including access trends. But the emerging dynamic Web pages were developed not only for this premise, but also to correlate database information that is separate from customer data, but still constantly changes, including Web sites designed to promote up-to-date information about stock performance or about weather conditions. Both of these examples demonstrates how a Web sites might be used in a variety of active and interactive functions.Dynamic Web PagesThough the Internet’s roots are clearly based in plain text-based documents, the components of this foundation are clearly moving out of view. Initially, the development of a Web page always required the use of a program that created a plain text version and obscure Hypertext Markup Language (HTML) codes, rather than the creation of a graphics and formatted text, and so the pages could be viewed as they would appear in a Web browser like Netscape Navigator or Microsoft In...
