d rationing may include having the software giant broken down into a bunch of little midgets. Are you listening William? Greed attracts powerful enemies.Well why not remove greed out of the equation altogether? Isnt it ALL poison? Cant we find a few cheerleaders for total greed celibacy? Not on your life. Why? Because economically speaking, greed isnt all that bad. Take for example the hugely successful video game-toy phenomena Pokemon. Any 10 year old could tell you that Pokemon (which is short for pocket monster) is a handheld Nintendo game with its own cartoon series, movie, trading cards and toys. It is the creation of a 34 year old Japanese man named Satoshi Tajiri. He says that the idea for the game came from his two greatest childhood passions: watching monster cartoons and collecting insects according to a Time magazine article dated 22 November 1999. The genius of his marketing is that he blended greed into the games story line. This is how it works.There are three existing versions of the game (Red, Blue, Yellow) with 151 Pokemons scattered among them. To play the game, you assume the role of the Pokemon trainer. You then travel the world trying to collect one of every species. You need a particular pokemon to capture another one. You have to trade between versions in order to collect all the Pokemons. Greed to own them all is the heart of the game. The Time article reports: ...the quest for all Pokemon grows as the product line expands. With Gold and Silver versions coming out of the pot of greed within every 10 year old. Some would call it exploitation of kids and their parents, but its really just a classic application of the economics of greed....
