was able to offer were low cost loans that were only available to veterans and their families. This neighborhood was designed as a community for middle-class families, who could live a solid, humble, happy life around other families that wanted the same. It was affordable for the average American family to purchase a home in this subdivision.Automobile manufacturers during this time also used the same campaign as many advertisers did. They put phrases like coming home and its going to be all right in their ads to lure veterans coming home. Some companies played on the fact that they were creating jobs for Americans. Therefore the automobile makers were keeping Americas economy strong and prosperous. By purchasing your vehicle through a company that provides Americans with jobs and opportunities, you were doing your part to keep Americas economy going strong. The advertising was designed to put a sense of patriotism in veterans returning home as well as the average consumer.Women who worked during the fifties might have found it difficult looking for a job outside of being a secretary or receptionist. Women in the workplace were not taken seriously and were usually delivered the unimportant, meaningless jobs with little room for advancement. With titles like office girl, and sales girl women were at the bottom of the totem pole. Many housewives were called to join the job force in the fifties. Their role was to earn extra money for the family, money that could be used for things like a family vacation. It was clear at this time that men were the sole breadwinners of the typical household. It was their earnings that went toward the important things, the bills, mortgage, etc.The 1950s proved an important time period in American history. The country had bounced all the way to its feet and was going stronger than it had in two decades. Men were coming home from war, eager to start families and be good American consumers. One could go on with...
