is the generation, acceptance, and implementation of new ideas, process, products or services”. This quote best describes the way Xerox wanted to give rise to a vision of its future, which would engage the attention of management to become covetous of success. Driven by the vision of David Kearns, their Chief Executive Officer at the time, Xerox introduced what could be described as a “make or break innovative process” through their program of Total-Quality control “The Xerox Movement”. The ideals encompassed the need to work together to improve quality, by doing the job right in the first place and meeting customer’s requirements. The new Xerox movement resulted in a dramatic turnaround in results, and had shown the organisation that it was possible to rise to the challenges – a rise that would have to embrace change and a new drive to manage. The detailed companywide strategy launched in 1983 had taken months to design and would take years to implement. Its objective was to create a culture in which the quality of goods and services would improve while costs declined, thereby enabling Xerox to become an effective competitor in an increasingly competitive marketplace. Product & ServicesAs mentioned previously Xerox offers a broad array of document products, services and solutions in the industry. Most people are very familiar with their copiers, printers, fax machines, scanners, desktop software, digital printing and publishing systems. However they also offer a number of different services to the market in order to back up their products. Business Services – A complete range of cost-effective business solutions and services, from printing on demand to strategic consulting and training - Consulting Services Customer Education Services Electronic Delivery Unit Equipment Relocation Services Imaging Standards Network Services Online Bi...