nd pay per-view events sell in a matter of minutes. Wrestling the merchandise is being purchased at a record-setting pace. The revenue that is being generated within this business is astounding within recent years. How has professional wrestling achieved such grandiose notoriety? Quite simply put, professional wrestling has evolved. The constant changing plot lines, awe-inspiring showmanship and introduction of new cast character is have greatly aided this evolution. It is easy for those who don’t understand the attraction in professional wrestling to demoralized it, by dismissing its as nothing more than a glorified version of the Hatfields versus the McCoys, punctuated with fireworks, and the occasional obligatory buxom babe sporting less cotton on her unmentionables than that found in aspirin bottle. However, the wrestling establishment is more than that….much more, and the people who support their favorite federations and promotions understand this. It is only those with extremely closed minds who see professional wrestling as socially unacceptable, politically immoral, logically inexcusable and morally unconscionable. It is these same beings who would never allow themselves to watch professional wrestling with wide-eyed innocence and a pure heart simply for the entertainment value it provides. They don’t know what they are missing. Professional wrestling is athletic ability coupled with performance art. The most intense actors where they intense and dramatic personalities involved in nail-biting conflicts are the crux of the business. Professional wrestling has revolutionized itself by bringing in characters that many out of the fans can relate to rather than look up to as heroes. We no longer live in the 1980’s when good was good, evil was evil and never the twain shall meet. In the 1990’s, the message is clear that only the strong survive those with a strong attitude and the sheer...
