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Music
The New Technology of music
The New Technology of music With the advancement of computer-based technology, music is being accessed and created in ways that were not seen only a few years ago. Whole catalogs of music are available on the Internet, some for a fee but most are free. Artists can create studio quality recordings at home with the help of digital technology and upload those songs to the Internet. As to be expected the recording industry has a severe distain for this advancement of musical technology simply for fear of it disturbing the companies year end bottom line. As much as the record business would like to have the public believe that computer-based music technology would forever ruin music, quit the opposite is true. With the popularization of the MP3 format a few years back came a renewed interest into listening to music. One of the great advantages of the Internet was that it allowed for almost immediate access to information instantaneously. If a song had been recorded, then there was a good chance it could be found on the Internet. The MP3 format allowed listeners to check out new artists and allowed for people to sent songs to each other of artists they thought should be heard. This was a good way for unknown artists to be heard or forgotten artist to be re-discovered. Radio station play lists or MTV’s idea of the next big thing did not fuel this rekindled interest in music. Rather a desire to simply listen to music was all that drove this phenomenon of people downloading music. Certainly there are detractors to the format who charge that MP3’s steal revenues off their music. While it is true that people could (and probably have) simply download entire albums of artists. That reasoning alone is not enough to condemn an entire format of music. The artists that complain the loudest of the potentially crippling album sales are the established artists who have already made a fortune in the recording business. The established artists feel it is necessary to protect there recordings, and by all means they have that right, but one argument that is brought up by these same artists is that this technology hurts up and coming artists. The rationale behind this may a lack of record sales for the younger artists on the surface. However that argument only makes the established artist look bad as they are using unsuccessful artists lack of success to protect their own interest (money). If a poll was given to unsigned or obscure artists on the subject of MP3 technology hurting an artist’s career. I am willing to bet that those polled would have no problems with people downloading their music. With a computer, an artist could record, produce and upload their music to an audience without the help of a management team or record label handlers. The struggling artist knows how hard it is to get a foot in the door with the record industry and may only want a platform to showcase their music. The MP3 allows an unknown artist the opportunity to be heard and the record industry may fear MP3 not because it bootlegs established artists work, but maybe the MP3’s of lesser-known artists may take away from the major record labels sale. If a consumer is listening to more MP3’s of unknown artists, then that same consumer may be more likely to invest his or her money in the records of those same unknown artists. Which 90 percent of those artists are on independent or self-maintained record labels. The major record labels may believe this cuts into their own profits as people would buy less from the major labels and buy from the smaller companies. While this is just a personal theory, it would explain why the record industry is so weary of a format that exposes such a magnitude of music to the public. A MP3 is a promotional tool that the record industry has feared, not properly utilized and basically misunderstood. Instead of seeing the technology as a greater way to reach the audience and exploit the new technology, the record industry has done everything in their power to control and in some ways kill the very nature of the MP3. Which was a high quality, digital recording, which was free for all that wanted to listen. Bibliography:
Word Count: 717
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