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Poetry
pepsi
pepsi Advertisers say the best way to take advantage of the Super Bowl is to use it as an extension of consistent brand," says Elisa Romm, vice president for U.S. advertising, Mastercard International. Pepsi, Monster.com, and Mastercard plan to run the campaigns they will launch on Super Bowl Sunday for a few months after the game. "It is important that we look at our Super Bowl ad for its ability to add value throughout the year," Romm says. Bibliography:
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