h as our media heroes or heroines, the same-sex parents and same-sex peers. The model that individuals imitate are likely to be attractive, successful, high status people, people who are similar to ourselves and with whom we are familiar. The social learning theorists take account of the cognitive aspects of learning. The emphasis on cognition is shown in other aspects of the theory. Bandura points out, that as children grow older they begin to guide their own behaviour rather than using others for guidance and they begin to reward and punish themselves. Children can also start believing on their characteristics and own abilities. Low expectations effect the way an individuals approach a task and this in turn affects performance....
