s of current company cultureThe current culture existing in Antonios organization is effective according to most of the strict definition meanings. It is not particularly strong, this is because most organizations which are young or have constant turnover (Antonios finds both of these things to be true for itself) are said to have weak culture because members will not have shared enough experiences to create common meanings. Antonios culture fits well in to the big picture of the organization as it is aligned with company strategy, environment and technology where company image is everything. This companys culture has both good external and good internal fit. It emphasizes individual initiative, risk taking, high integration, tolerance of conflict, and high horizontal communication. Employee input and opinion is taken seriously, Dress is of importance while in the store and approach and attitude towards customers is very important. These company policies fit well, given its competitive environment, resulting in good external fit. Good internal fit is evident when a companys culture is well matched with its technology. Antonios would most likely use a mass production technology according to Woodwards contribution to technology theories in the study of Organization Theory. This type of technology is characterized by large-batch or mass production. The organizations culture fits well with its technology as it encourages adaptability to its environment and most importantly its customers. From this we can conclude that Antonios has a high degree of overall complexity, a high degree of formalization and a moderate degree of centralization. In this case and many others, though, formalization may be replaced, to a certain extent, by the company culture. A strong culture increases behavioral consistency. Predictability, orderliness and consistency are all promoted by the culture at Antonios, formalization could do the same. As ment...
