companies should restrict all tobacco ads, especially from magazines, television, and movies seen mostly by children. What would need to be done would be to conduct a survey seeing which magazines children from the ages 12-17 read, which television shows they watch and who their favorite actresses and actors are. Then eliminate the ones that are least likely. It would be clear which magazine articles, television shows and which actors to eliminate tobacco use and advertisement from. This would definitely not be an easy task to accomplish, but to decrease the number of children smokers would make the effort worth it. Another difficulty would be to get the companies to agree to this. But I also believe that if the companies were aware of the bad effects of tobacco and the effects the advertisements have on children, they would change their minds and take those factors into consideration. This suggestion will not be successful immediately, but it is the most logical solution. If other companies were to demote tobacco and its effects on national television, I believe that the tobacco companies would get mad and would try to get back at those companies by increasing marketing spending and that would only make the problem worse. If the advertising is only eliminated in some magazines and some television shows then the tobacco companies shouldn't care because they're still making money. Children are very easily influenced and this will eliminate the opportunity for them to see their role models smoking and it will also isolate them from the ads in their favorite magazines. This will also decrease the thirty-four percent of teens that began smoking because of the advertisements. This will also decrease the eighty-six percent of people who smoke the three most heavily advertised brands. The likeliness of children to smoke who encounter tobacco promotional items will decrease. Ninety-percent of adults who smoke now started before the age of 18. ...
