m with the following articles: Hunting deer, geese hunting (page 53), turkey hunting (page 73) and fishing.Hunting in the fall. Fishing in the summer and winter ice fishing, (page 54): Karen Bishop February 23, 2001 Page 2By targeting an audience throughout the seasons to increase sales of the magazine.By informing the reader about skills and techniques that may improve his ability to take game (page 16, “Casting Accuracy”).By informing the reader on new issues such as on (Pages 14, and 42) where he identifies problems of wild meat contamination (E. coli and Creutz field, Jakab disease).By identifying and associating the magazine with professionals (page 6, Editors page): The magazine associates itself with professionals in the field of hunting and fishing like the opinion of master angler Jim Anson. By using specific content materials, the reader will be able to pick out articles that suite his particular area of interest.Editors Purpose:To eliminate or reduce information conveyed to the reader by non-professionals.To present information by noted professionals that will improve the readers skills. Page 48 identifies a feature by Bill Heavy on how to improve your spin fishing techniques. Another article on page 16, “Casting Accuracy”, by John Merwin, identifies importance of accuracy.Readers Purpose:Readers identify changes and update their hobby. He can quickly identify articles that pertain to his areas of interest. The articles are short and to the point, no longer than two pages in length.The reader and editor’s purpose intersect on page 49 (“Closing the Mouse Holes”, by Bill Heavey). Both the reader and editor agree on the following points:A professional fisherman, as identified in the first paragraph, is a professional guide with fifteen International Game Fish Association world records and the...
