of ownership and responsibility in expedition personnel, and other visitors, and thus is a powerful means of developing and enforcing appropriate environmental attitudes and behaviours (Luyendyk, 1995, [on line]).The significant risks facing potential or known heritage sites, outlined by Parker (1972, p. 44) include disturbance by expeditions and/or tourists, inappropriate assessment and conservation. The Antarctic Treaty (Environment Protection) Act 1980, as amended to implement the requirements of the Madrid Protocol addresses these concerns. (EIA Process, 1997, p. 1)Theoretical ConsiderationsAdvancement in Antarctic tourism would not have been possible without an increase in the enabling conditions including transportation. Massive passenger carrying ships such as the Marco Polo have been especially constructed to facilitate journeys into Antarctica (bj-doc.htm [on line]). It is this writers opinion that Clawsons model of the five stages of the tourism experience is accentuated as a result of the remoteness of the Antarctic destination,; The planning and anticipation stage, as a result of the need for activity permits and the infrequent visitation opportunities, requires extended preparation. Travel to the destination is primarily by ship and even at the closest port of call, Ushuaia in Argentina, requires a 48 hour sea journey, conceivably accentuating both these phases of the experience. The round trip return via sub Antarctic Islands would add further enjoyment on the return phase of the journey.The on site experiences and activities, described as all those who experience its magnificent scenery and wildlife gain a greatly enhanced appreciation of Antarcticas global importance and of the requirements for its conservation (IUCN, 1994), would conceivably offer a unique experience that would be a highlight in the recollection phase that few people have participated in.Conclusions /Recommendations / SummaryIn the early phases of e...