hieve the goals. The person who wants a car to be accepted in society, so they conform by going to college to get a good job, to be able to buy the car. The problem occurs when members want these things, but may not have access to them. Thus, this leads persons to have to innovate to achieve these goals (Merton 233). An innovator may be a person who is unable or unwilling to go to college to get a god job, so they rob a bank to be able to buy the home and car, and therefore can fit in to societies material demands. Deviancy is also caused by the numerous contradictions and variations American society has on what avenues are thought of as acceptable ways of achieving the goals. In addition, our society also has many double standards about what is seen as acceptable. Some cheat the system, but may be thought of as being crafty, or smart. On the other hand, some equally dishonest acts have punishments, and are looked down upon by members of our society. An example of this is when a business owner price fixes. Even thought the business owner is being exploitative, he is thought of as a business genius, and intelligent. People who cheat on their taxes, or get paid under the table are dishonest and using morally wrong ways of attaining money. However, these lawbreakers are not criticized, looked down upon, or thought of as criminals. An example of this double standard is when we find an illegal act with the absence of social disapproval. Without social disapproval, an illegal act is not considered to be truly deviant (Fanning). An everyday occurrence of this discrepancy is when someone is caught speeding. The act of speeding is illegal and punished with formal sanctions, such as fines, tickets, or license suspension, but is accepted in our society. We have police officers that are paid to regulate the highways, but no negative stigma attached to the act of speeding, or the punishment given by legal authority. The demand for success in America...