to individual welfare. Based on the fact that culture occupies a large portion of peoples lives, an individuals behavior and performance is observed to be partially determined by this software of the mind and alternatively by the personal power of creativity and innovation, indicating a certain degree of deviance from the learnt cultural norms. Consequently, individualism, as one of the basic societal cultural dimensions, will certainly have profound impact on personal and collective performance. Thus, it will influence such aspects as drive, public concern, influences, innovation, professionalism, and flexibility in the realms of both the community and the organization. Hence, we have chosen our focal point in this research to be an attempt to prove the existence of a positive correlation, in the organization, between the independent variable, individualism, and the dependent variables, public concern and innovation. This study will be developed in the hope of allocating a theory that, if applied correctly and effectively, could bring relative success and development in various fields, such as in the Lebanese Bureaucracy.Research Methods Sociologists use nearly all the methods of acquiring information that are used in the other social sciences and the humanities, from advanced mathematical statistics to the interpretation of texts. They also rely heavily on primary statistical information regularly collected by governments, such as censuses and vital statistics reports, and records of unemployment, immigration, the frequency of crime, and other phenomena. Although popular stereotypes have sometimes pictured sociologists as people who bypass qualitative (direct) observation of human experiences by reducing them to quantitative (statistical) summaries, these have never been accuratefor even in the humanistic disciplines of philosophy, history, and law, quantitative research has always had a strong tradition. 0 Increasingly refined and a...
