oft and IBM) a site devoted to online management of cardiovascular disease.Growth of health care on the Internet and the application of legal controls to it are largely driven by the commodity nature of the health care activities involved to date. Missing from the phenomenon thus far and critical to its future success is the medical profession. Clearly, much of the laying on of hands will remain an intimate face-to-face encounter between doctor and patient. Whether physicians can be convinced that third generation health management initiatives on the Internet can add real value to the practice of medicine remains to be seen.Works CitedBranscum, Deborah, Ericka Check and Claudia Kalb. "Doctors Go Dot.Com." Newsweek. 17 August 1999: 101Ross, Sid. "Medical and Healthcare sits Demonstrate Healthy Traffic Flow." Brandweek. 9 October 2000: 56...
