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Electronic Commerce Company

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The advent of E-Commerce and digitized travel and tourism services has enabled travel and tourism companies to improve their image, improve customer service, find new business partners, simplify processes, compress cycle and delivery time, increase productivity, dramatically reduce paperwork, exploit access to information and increase flexibility. Seasoned corporate and leisure travelers understand the importance of good planning and price-comparison shopping for saving considerable amounts of money. Travel-Mart.com represents the ideal place to plan, explore, and completely arrange any trip anywhere in the world.

Travel-Mart.com expects to gain competitive advantage by offering complete travel package services, unique customer-services that are customizable, and by building relationships with vendors who offer the highest service at the lowest prices. Online competitors in the industry cannot compete with Travel-Mart.coms unique services, but there are four main Online Travel and Tourism Industry Competitors: http://www.travelocity.com, http://www.expedia.com, http://www.priceline.com, and http://www.orbitz.com.

Since many of the online travel agents provide essentially the same service, then it is the surrounding environment and services, which will bring customers back. Ease of use, name recognition, and overall value are some of the things that the online travel providers must consider in their strategy. Online travel agencies like priceline.com, expedia.com, and cheaptickets.com, often disappoint customers. Instead of finding what are considered discounted prices, prices are often more expensive than going directly through the airlines or other providers themselves. Pricing remains an important differentiator for competitive advantage.

All four Internet travel sites have a similar look and feel on their first page. All sights ha...

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Electronic Commerce Company. (1969, December 31). In LotsofEssays.com. Retrieved 00:41, November 23, 2014, from http://www.collegetermpapers.com/viewpaper/1303657527.html
 
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