Effect of Diverse Culture in Workplace
This change in the American population will also mean a change in the consumer and labor markets. Experts predict the labor market will become tighter, more female, more nonwhite, and more mature. White males will make up only 15 percent of all new labor entrants in the next 10 years (Clark 338), and native nonwhite Americans will make up 20 percent (Clark 339). The largest percentage of new workers, 62 percent, will be women, including 42 percent white American women, 13 percent black American women, and 9 percent immigrants. More than half of these women will have children at home (Clark 339). Finally, blacks and Hispanics currently make up a $425 billion annual consumer market, which experts estimate will grow to $650 billion by 2000 (Clark 339). The size of that market will exceed by far America's combined total exports to Japan and Canada, its two largest international consumers (Clark 339).

Undoubtedly, this changing American population means many American corporations will find it necessary to change the way they do business. Not only will their customers have a new face, but so too will their employees. This change will mean that promoting diversity within the corporation will become more than a sound business choice; it will become a business necessity (Clark 340). Corporations will need to find managers who can interact with the new consumer and labor markets and they will need to train exi

 

Any given society's or group's culture is that collection of attitudes and behaviors learned by people as the result of belonging to that particular society or group. Culture allows each person in the cultural group to communicate with other members in the group comfortably and efficiently. Culture is the main factor that allows us to live together in a society. It gives us ready-made solutions to our problems, helps us to predict how others will act and to conform our behavior accordingly, and it helps us to know what others expect of us (Kluckhohn & Kelly 21).

Every corporation is a small society within the larger society in which it does business. Consequently, every corporation has its own culture, which serves as a form of shorthand and guidance for its employees. The corporation's culture dominates the work environment and determines which people are comfortable and successful in that particular company (Cultural Competence 351).

However, Coney's is now the third-largest restaurant chain in America, meaning it has grown beyond the geographical boundaries of Tanner's Southern culture. In addition, the fundamental changes in America's views of civil rights for all races and the increasing changes in America's racial make-up have made Coney's corporate culture obsolete and bad for business. That culture has already cost Coney's $134.5 million to settle a discrimination suit. If significant changes are not made, Coney's corporate culture will continue to cost the business money through more lawsuits and lost business.

The United States is the world's most racially and ethnically diverse nation (ACLU 266). It is a nation founded on the constitutional principles of freedom and equality. In its commitment to work toward diversity, a corporation also makes a commitment to fulfill the American ideal.

The Cultural Competence Model. UCSD.

Studies have shown that companies with progressive human resource policies have higher long-term profitabil

 
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    Inc Due | Francisco Asians | Clayton Tanner | Japan Canada | Tanner's Southern | Corporate Culture | Historically America's | Kluckhohn Kelly | Postmodern Times | Future United | diversity program | clark 339 | program address | corporate culture | postmodern times | women minorities | clark 340 | black white | diversity program address | copeland 63 | nation postmodern times | corporation's culture | consumer labor markets | principles freedom equality | coney's corporate culture |  
   
 
 
 
   
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