hould reach for.A short interlude in the book that I felt was one of the most informational and eye opening facts was, No Tyranny of the or (embrace the genius of the and). It seems like a simple concept to grasp but for a company to actually achieve the and, a distinctive and, sets apart a visionary from a regular. The ability of getting separate main ideas both going at the same time all the time is what the genius of the and is all about. The book accurately states, The test of a first-rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function. All of the visionary companies in this book possess this ability. One example the book gives of a paradox of the and is, conservation around the core and bold, committing, risky moves. These two very separate ideas when working together allow a company to be distinctively active in two extreme opposite ideas.Having the ability and knowledge of the genius of the and helps visionary companies to more then profits. Visionary companies are able to stick to their ideals, because if the couldnt they would lose all basis and foundation that they stood for. The visionary companies started out with a purpose, with guidelines to operate by. They pioneered themselves through startup and hard times never leaving their ideals behind and still striving for profit. Many of the ideals of the visionary companies help not only the company itself but help the world. For example Sony pledged to pursue dynamic activities in technology and production for the reconstruction of Japan and the elevation of the nations culture. This purpose for Sony exemplifies how a company becomes a genius of the and. To reach the many aspects that visionary companies posses like, genius of the and, ideology, and more then profits, a company must try a lot of stuff. To actually read in this book some of the many products that these companies produce is dumb foundi...
