ng to only part of the received message. It saves space to copy the part you are responding too and paste it with your reply than to copy the whole message. Dont use symbols, such as smileys which show if you are happy or sad. These are fine for personal notes but are quite inappropriate for business use. The meanings of your words should be contained within the words themselves, and not need additional explanation with symbols.Most business use unsolicited e-mail or junk e-mail. This is the electronic equivalent of junk postal mail and direct mail selling. In the competing business world, companies use this type of selling to attract new customers. Junk postal mail is considered by many to be annoying and wasteful, but junk e-mail is even more so. With postal mail you can throw the envelope away unread. With e-mail, you have to take the time to read it to find that you didnt want it. It is therefore time-wasting, inconsiderate, and very bad netiquette. Yet direct mail works for businesses, so they need to keep in mind the basic rule of business netiquette, which is to show consideration for the other person. Businesses should therefore condense solicitations to one or two lines instead of 5 pages. Competition globally is becoming more and more of an issue for companies today. Therefore they have to keep in consideration the international side of netiquette. Its quite appropriate to be friendly, but dont overdo it. It wastes space and reading time for your reader. They are difficult to read by someone not absolutely fluent in your language. People in many countries find the friendly nature of Americans over-bearing at first, so go easy with the courtesies. Short, plain sentences are easier for someone reading in a language other their own. It is also more appropriate to write in a formal tone. Its easy and natural to progress from formal to friendly, but it weakens your standing to have to go backwards from ...
