recognition-more important than salaries, bonuses, or promotions(Taylor). Management understands the dependency on their employees ability to be innovative so all employees are encouraged to be creative. Fear of failure is an obstacle that inhibits all employees from taking risks. Clemmer states Fear of failure is a huge killer of innovation and learning (Clemmer).Reengineering The changes that have occurred within CanWest Global over the past 2 years were not just simply a management fad to reengineer or makes changes based on the management thought of the day. These changes at CanWest have been made based on the strategic goals of management. However, the management fad of reengineering is evident as one of the strategic steps taken as the company makes the transition to reach their goals. After acquiring the new companies, CanWest Global had to change their business processes. Instead of simply changing parts of the process, the company completely redesigned many of their processes. Reengineering is the fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance, such as cost, quality, service, and speed (Hammer, Champy). Because of the integration of several different companies which each had different cultures, processes and performance, CanWest had to make large dramatic changes in the way they organized business structures in order to disseminate a clear business process that worked for all. The management at CanWest had to think of new ways to accomplish the tasks of increasing productivity, quality and efficiency while controlling costs. The creations of CanWest Interactive and canada.com have accomplished some of these tasks. CanWests agenda for integrating the important assets acquired over the past year goes well beyond injecting the CanWest culture and management style. "When we announced the purchase of the Hollinger assets ...
