customer base worldwide are: ?Continued emphasis on customers needs; value added improvements to existing products or the creation of new products to meet the needs. ?Alliances with key companies. Do not 밽et into bed?with too many companies, but form strategic alliances that have major impact and potential for long-term, mutual benefit. ?Continue to provide PC뭩 but put more emphasis into expanding areas like the server market and providing E-services. ?Continue to develop International sales. These sales are not topped out, as the rest of the world is not as technologically advanced as the U.S. Strategic Recommendations Customers needs: HP뭩 commitment to providing services and products that customers want has always been apparent. To continue to grow and expand into other facets of the computer world, staying in close contact with customers is key to forecasting and defining the needs. It is also key in projecting where additional needs will be. The customers may be thinking of short-term only, but by defining a short-term need, a long-term one may be forecasted, giving HP an edge. Alliances: Key alliances will be beneficial to HP. The recent AT&T is an example of such an alliance. HP will provide Internet service for its Brio line computers, working with AT&T. Success of this agreement could lead to additional agreements of providing Internet service with its Pavilion or other lines of computers. AT&T has a large share of the telecommunications market, as computers and telecommunications become so entwined, this alliance has a multitude of potential for the future. Another key alliance was just announced October 20th. This is the Viador alliance for enterprise portal deployment, and gives HP the first on-line implementation service for E-services. Development of new products/services outside PC뭩: The first part of the Internet was dominated by data exchange and growth of sites featuring simple transaction p...
