tems must be respected. Thinking short term, managers commonly forget about the environment because immediate destructive outcomes to the environment are not always easy to see. This way of doing business must change. Managers dont always realize how grand of a scale this is. We have already seen the harmful effects of o-zone depletion, acid rain, oil spills, etc. Simply because you, as a manager, and your shareholders wont be around to be subject to the effects doesnt make it right. This is a way of thinking and doing business that must be changed. This argument is clearly supported by the Land Ethic discussed in Rachels book and class. Without a doubt, the environment fits the definition as a stakeholder. And as stated in lecture, our responsibility to the environment is inherent, the environment has an intrinsic value within it(Dunn, Lecture 2/22). The second reason I represent the environment is based upon shareholder interests. Any corporation that violates environmental laws because of short term cost savings is subject to heavy monetary penalties as well as costly clean-ups if caught. These costs can dramatically effect profits; in turn, shareholders returns. The next stakeholder group that I represent is the consumers. If a corporation doesnt have consumers purchasing their goods or services, they wont be a corporation for long. Consumers provide the revenue stream necessary for a corporation to operate. The framework that comes to mind to support this stance is that of a Utilitarian perspective. When explaining Utilitarian doctrine, Rachels states, what course of conduct would promote the greatest amount of happiness of all those who will be affected (Rachels, 98). In this context is evident that to maximize profit and well being for the corporation makes me happy. To do this, I need to produce a high quality product or service reaching a point of marginal utility. In which, allowed me to satisfy shareholders, make the product ...
