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business evaluation

knew what needed to be done to make it run smoothly. He answered every question without hesitation and with an explanation. Not only did he know what needed to be done to operate and manage the business and employees; he was also fully knowledgeable about the products and services he had to offer. If I had been a customer that had came into his office I believe that I would have confidence in him not only by listening to what he had to say, but also by noting the college diploma, license, and agent awards that were on the wall. While I visited the office and talked with the owner I noticed that everyone always had something to do and someone to take care of. Although this in itself is a good thing, it seemed as if the business was about to reach or already has reached its maturity. Even although the business seemed to be doing well, I feel that more effort needs to be placed into finding new customers and opening new policies. From talking with the owner about pricing, I learned that there are discounts that customers can receive by having more than one policy with the company. Two of these were: a multiple car discount for customers with more than one car on one policy and a percentage discount for policy owners who have both their auto and home policy with the company. Since the multiple car discount is automatic, I would suggest profiling as many customers as possible looking for customers who only had an auto policy with them. These customers should then be given a call to find out if they indeed had a home. If they do, then the agent or whoever was calling should offer them a quote on the home and car together so the client could compare what they could pay to what they are paying. Hopefully this would show that there would be savings with the company, the client would switch coverage to them, and new business would have been created....

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