ventory management, and price verification. Seamless integration: BroadVision linked Circuit Citys site to back-end inventory systems throughout its network of stores, offering Internet shoppers quick notification of product availability, plus convenient purchase and delivery options.Circuit City has built a powerful and comprehensive web site that augments, complements and supports its traditional bricks and mortar business. By selecting servers and storage from Sun Microsystems, Inc. and BroadVision s e-commerce software, Circuit City was able to bring a state-of-the-art site to market in just seven months. Circuit City met all its project goals.About The SiteCircuit Citys e-Superstore, www.circuitcity.com, (click on the link to the left to see a sample of Circuit Citys web page) is set up exactly like a physical store, with the same back-end systems for fulfillment and inventory. The www.circuitcity.com site provides customers with all the benefits of a physical store combined with the convenience of online shopping. In addition to being able to browse, purchase, and arrange for home delivery of products, consumers can also select up to three express pickup locations, automatically check the inventory of these neighborhood stores, and complete a purchase online. As soon as the online transaction is complete, customers can avoid shipping charges and get the product immediately by visiting their selected local Circuit City store. Real-time credit authorization and inventory reservationthe same processes and back-end systems used in physical storesmake this possible. Because Circuit Citys in-store prices are adjusted to compete with local retailers, the e-Superstore automatically adjusts the price if the consumer chooses an express pickup location that is having an in-store special on a selected product. The e-Superstore site also offers side-by-side feature and price comparisons of approximately 1,400 brand-name electronics, major app...
