, and threats identified managers can determine strategies to achieve the organization’s mission and goals. These strategies should enable the organization to attain its goals by taking advantage of opportunities, attacking threats, building strengths, and correcting weaknesses. After identifying the strategies needed to achieve an organization’s mission and goals, managers must confront the challenge of putting those strategies to action. Strategy implementation requires managers to allocate responsibilities to appropriate individuals or groups, draft detailed action plans that specify how a strategy is to be implemented, establish a timetable for implementation that includes precise, measurable goals linked to the attainment of the action plan, allocate appropriate resources to the responsible individuals or groups, and hold individuals or groups accountable for the attainment of goals (Contemporary, 1998). Implementation requires that the total organization be in agreement to the full plan. It requires that the strategies be documented and communicated. Room should be left for adjustments or corrective actions. It is also wise to track performance and compare expectations. According to enTarga business, the Balanced Scorecard concept should be used to study in the implementation process. It involves analyzing the cause and effect of business processes needed to implement the strategy. Then, organizations must build into their culture processes to facilitate learning. Building knowledge is keen in supporting the strategy. However, all efforts will be wasted if not carefully implemented because people are naturally resistant to change. Coca-Cola recognizes there is a right time and place for their product; therefore, their strategy makes room for adjustments. There is more than one way to enter and compete in any industry; however, gaining efficiency, quality, innovation, and responsiveness to customers requires that a s...
