ewspapers, art and photography.To deliver good work as a visual communicator you have to be very creative. To succeed as a visual communicator you must have it in you, to put yourself into other people. If you cannot do this, you are not able to reach people, you want to reach them because you do not know what they want, need, think, etc. You cannot do the same thing twice in this field; you always have to come up with something different and refreshing. So you should always be in for a change and never stand still. A visual communicator also has to have a critical mind and the ability to solve problems. Knowledge how to transform information in a visual form is very important, as well as the ability to do that designing by using computers and other aids.We think that visual communication is very important for the field of communication. With visual communication you can reach a large audience as well as a small audience. You can also make it very clear for which group, for example the advertisements, are meant. People always like to be approached in a personal way. With visual communication they get this kind of approach very often. With this approach they can identify themselves with the product or service a company is offering. We think that the most important media (which is used on the field of visual communication) is nowadays the Internet. People can find really everything on it. There are lots of advertisements and things like little video clips and music to make a product or service more attractive and at the same time it chooses their target group, so people of this group will react on it. Also the television is still very important for this field. Almost everybody watches television everyday, so they feel that everything they see on it is very close and familiar to them, they get even more involved if they see something, which really affects them. Further we have got newspapers, billboards, displays etc. that also play a part...
