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Marketing Principles

, my increased performance would lead to greater work outcome. This seems to be rooted in operant conditioning (Skinner), “If I press this bar (performance), will there be a food pellet (outcome)?15. SWOTStands for Strengths, Weaknesses, Opportunities and threats. This is what is searched for in a situation analysis, which is used to determine organization performance. According to the text, this is especially important for companies considering globalization. Personally, I think this type of strategy would be useful for everyday decision making. These factors, although I didn’t know of this particular strategy, affected my decision to continue my schooling while working full time. I will demonstrate a more detailed example later in the exam.B.1. The new management paradigm is based in the idea of a learning organization, which all employees are participants in the decision making process. This is a major diversion from the old paradigm, which is based in a vertical setup, where all of the power sits at the top. In the new paradigm, employees are given access to company information, which results in a more participatory decision making process.This new paradigm is a result of a very rapidly changing, globalizing economy, diversity in the workplace, chaos, and the new speed in which information is moved throughout the world. All of these factors point to the idea of chaos. In the old structure, stability was the main premise of its success. We are fining now that the non-adaptibilty of these old structures have lead to their downfall. In a learning organization, the structure is very dynamic, due to the input of more employees, and the development of better ideas.All of my jobs have held to the old paradigm. Especially warehouse work, where we are essentially robots, all legislation is from the top down. Suggestions were humored, but never acted upon. Although the new global economy is pushing major global corp...

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