2.Pay attention to every detail that might give you an advantage or put you in an uncomfortable position. c.Questionnairesi.In analyzing your audience with a questionnaire, the most important tips are simplicity and brevity. ii.Needs of most public speakers will be met by a questionnaire containing three elements:1.Demographic questions2.Awareness-oriented questions3.Attitude oriented questions.iii.Second type of question taps the awareness of respondents to the issues you will be raising.iv.Alternatives for writing attitude questions include: 1.Open-ended questions2.List of response choices 3.List of open-ended responsesv.Learning about your audience is crucial if you are to win interest, attention, and support.IV)Credibility considerationsa.Universal factors of credibilityi.Aristotle identified three components of believability 1.Exhibited good moral character2.Showed good sense in discussing the subject3.Exhibited trust worthy methods.ii.Situational factors of creditability for conditions of a speaking situation can influence how the audience weights the believability of the speaker.1.Sex of the speaker and listener2.Attitude of listeners 3.Similarity of speaker and listener can influence whether a speaker comes across creditable.4.judgments of credibility may differ according to the cultural background of the people listening to the speech....
