Paper Details  
 
   

Has Bibliography
15 Pages
3728 Words

 
   
   
    Filter Topics  
 
     
   
 

travel website benchmarking report

h a straightforward way of having the most up to date information on the purchasing options.Expedia.comSimilar to Travelocity, Expedia is a market leader and has a website that is better than most. Tabs are clearly laid out in the top portion of the page and the consumer can tell where they are at all times. The membership option does not allow the business to learn much about their visitors. The only information gathered when a customer becomes a member is the name and location of the visitor. Perhaps the site could probe for interests in terms of destinations and methods of travel and then provide more detailed travel and lodging suggestions. Other than this aspect, Expedia has developed a very inclusive site with extensive yet user-friendly features that will bring first-time visitors back.Lowestfare.comLowestfare.com does an acceptable job with their site. There is not one glaring weakness in their approach. It is easy to use, even for people who have not been to a travel web site before. There is adequate customer service, and becoming a member is relatively easy. They have enough information about their packages to satisfy most people. Their main problem is that they do not excel at anything. They do not really give the consumer reason to not visit the other leading travel web sites. Other sites, such as Travelocity and Expedia, have a more extensive selection of packages and flights available. Those two also have a more stylish and fun layout, compared to Lowestfare.coms minimalist look. Therefore, it is our advice that consumers should use Lowestfare.com as a second or third choice for their travel-related needs. There are other web sites that do the job just a little bit better. Cheaptickets.comCheaptickets.com should definitely try to make the appearance of its site more appealing. It seemed as if Cheaptickets did not want to spend much money in its site, hence keeping its reputation of being "cheap." Yet, a c...

< Prev Page 4 of 15 Next >

    More on travel website benchmarking report...

    Loading...
 
Copyright © 1999 - 2025 CollegeTermPapers.com. All Rights Reserved. DMCA