at a very high standard. If there wrong information regarding a business is reported, there are many effects and outcomes that can be triggered. From the business world’s perspective everyone is well aware of the role of ethics. In every decision made, businesses are required to look at the situation and make in all cases an ethical decision. It is interesting to look at the role of ethics in businesses compared to the role of ethics in life. For one reason or another, business ethics seem to be held in higher regard. This may be plain and simply because money is involved and everyone is out to succeed. When you see business ethics in that light is clear how important the media is in creating clear communication lines of all business ethics- to the best of their abilities.TRIBUNEMany times in the mission statement of a media organization, you can tell how highly they hold ethics as a part of their company and their reporting. Of course every mission statement will vary, but one underlying element is whether or not the ethics are valued. More or less, ethics can be the backbone to most statements and if followed, it will result in an ethical company.One such company that has a mission statement based on ethics is the Tribune. The Tribune’s mission statement is ‘to build businesses that inform, educate and entertain our customers in the ways, places and at the times they want.’ As a Fortune 500 company, Tribune is a major media company operating in the fields of publishing, radio and television broadcasting, interactive and education. Tribune has extremely high yearly revenues and ranked No.1 among Fortune’s most admired companies in America. In the television department, Tribune owns and operates 22 stations that reach over 75% of America’s households. With such a large dominance over this market it is clear the important and clear decisions Tribune is committed to making. Other areas of involvement a...
